Skyscanner has announced the launch of an Arabic language website for desktop and mobile.
In an effort to provide travelers with a more localized and user-friendly experience, Skyscanner has rolled out the Arabic language offering to all areas, including the United Arab Emirates and Saudi Arabia.
Travelers visiting Skyscanner on desktop, mobile web or through the app will now be able to select Arabic as a language option to access more localized content, including local currency and a better user experience when logging in to partner sites to make their travel reservations.
Travel is returning at a steady pace to the region.
On Skyscanner, interest in domestic and international flights has been steadily increasing among travelers from the United Arab Emirates, with a 23% increase in searches and even more dramatically among Saudi travelers, where there has been a 23% increase in searches. a 110% increase in searches from February to March. This year.
According to a recent YouGov survey, commissioned by Reed Exhibitions, ahead of Arabian Travel Market 2021, the money Middle East travelers spend on international leisure travel will start to surpass 2019 levels in just three years.
“We’re excited to be able to provide travelers from the Middle East with a much more relevant experience on the computer, allowing them to plan and book trips in their local language and currency,” said Gavin Harris, Director of Strategic Partnerships, Skyscanner .
âArabic is one of the fifth most widely spoken languages ââin the world, and overseas travel from the United Arab Emirates and Saudi Arabia accounts for a significant share of the total travel market.
âWe have already launched the Skyscanner app in Arabic with great success, so it was a logical next step to bring the localized experience to desktop users as well. “